Letterman AI Per-Article Tagging: Turn clicks into simple segments

What it is

Inside an article, we can tag specific links with Global Control tags. When someone clicks, that tag is added to their record. It’s a simple way to learn interests without long forms.

 

How to choose tags

Start with a few you’ll actually use: pizza, brunch, pets, live music. Don’t tag every link. Tag the links that lead to a helpful follow-up or a tighter broadcast next week.

 

What to do after clicks

Send one short follow-up for each interest. Example: pizza tag gets a “Top 3 slices this weekend” note. Pets tag gets a “Saturday adoption hours” reminder. Keep it helpful and local.

 

Friday review

• Which interest tags grew this week?
• Did follow-ups lift clicks or replies?
• Any tags to merge or retire?

 

Tips

• Put the tagged link above the fold.
• Match the follow-up to the link’s promise.
• Use short subjects: “Pizza tonight?” “Ready to adopt?”

 

Bottom line: A couple of well-chosen tags turn clicks into clear next steps.