🛠 Titanium Times – Issue #10 (Week of June 30 - July 4, 2025)

Rotating Ads, Instant Articles Coming & Pennies-Per-Lead: Why Speed Now Equals Profit

When Chad’s team flips a switch you can watch the ripple run through the entire suite. A brand-new ads and campaign manager inside Letterman invites three banner sizes to dance across your pages.

MintBird keeps the pace by letting you do advanced split testing and rewind twenty-five split tests with one click and project profits before you spend a dollar .

Over in Global Control, a fresh green-light icon shows exactly which business owners are still opening what you send , and QuizForma’s surveys now sparkle with SSL security on custom domains and a clean branding free footer is an option. 

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The through-line is momentum—each tweak shaves minutes, lifts click-throughs, and proves to clients (and Facebook’s algorithm) that you’re the publisher to watch. Read on to plug these upgrades in before the competition even knows they exist.

🔥 This Week’s Theme: Momentum Pays

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HOT OFF THE PRESS!

The Monday Roundtable Call is Retired 

Replaced By "The Newsletter Hour" Call

Same time: Mondays, 10 AM PT

👉 Roundtable call link will redirect. 

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✅ Coming Soon: Choose How Each Article "Link Teaser" Displays in the Newsletter

When adding Letterman articles to a newsletter, you will be able to pick a short teaser or the full opening paragraph—both end with a “Read More” link so you can test which earns more clicks.

“Pull in a teaser … or truncate the article; each option includes a read-more link."

✅  Built-in Ad Manager Launches (three sizes).

Create advertisers, price campaigns, and upload 1920×400 (top), 300×300 (side), and 480×60 (inline) banners. Multiple creatives rotate automatically, opening a fresh revenue stream without cluttering your design.

Canva Ad Templates: (Thanks Iman!)

1920x400

300x300

480x60

First Look: Demo

Iman Diaz Shows Us The New Letterman Ads Feature

✅  Auto-scheduling is next

Articles, posts, even contest pages will soon queue themselves so your publication stays consistent while you focus on sales.

“Next is auto scheduling for articles, posts, contest pages.”

✅  Funnel Split Testing Makes It Easy to Find What Sells Best

Mintbird lets you run split tests inside your funnels. This means you can try out different versions of your pages, see which one gets more sales, and always use the one that works best.

It also retains a history of past split tests for you to refer back to. 

✅ Bumps keep climbing past 30%.

In Chad's testing, he is finding live launch data shows 30 %+ bump-offer take rates.

 

“Bump offers are converting 30 percent plus… my plan is to get this to 70 %.”

✅  Instant Profit Planner

Enter ad spend, CTR, and opt-in targets; Mintbird projects revenue so you can scale with confidence.

✅  Remove Quizforma Branding Now Available.

"Powered by Quizforma" can now be turned off in settings  

🔥  Leads First, Believe Bigger, Swing Again

1️⃣ A $3,000 Lead-Machine You Can Set Up This Afternoon

Chad reminded us that every local merchant wants the same two things—new customers and more cash. His prescription is a three-step kit you already own:

1. Poplink page on the business’s domain (instant lead capture)
   
   

2. One solid follow-up email (nurture that lead)
   
   

3. Facebook Lead Ad tied to Lead Snagger (steady flow of prospects)
   
   

Put those pieces together once, price it like a real solution (Chad says it’s easily a $3 K package), and you become a “saint” in the client’s eyes—no complicated funnels required.

“Every business wants more customers and more money… take their domain, put up a poplink, write a follow-up, turn on a lead ad campaign, tie it to Lead Snagger. You’re golden. You’re golden. That’s probably a 3,000 package. You gotta know your value.”

 

Why it matters: You can pivot from ‘newsletter publisher’ to ‘revenue hero’ in a single afternoon, then rinse-and-repeat for every sponsor on your list.

2️⃣ The “Better Version” Mindset

Hitting your first thousand subs or your next $5 K sponsor starts between your ears. Chad’s nudge:

“You’re never done. There’s a better version of you out there that you haven’t discovered yet. If you’ll just put yourself in that position, I’m telling you, you will amaze yourself.”

 

Why it matters: Growth in subscriber count, ad rates, or lead-gen fees comes from testing new creatives, offers, and pricing. Keep trying variants until the next you shows up.

3️⃣ Keep Stepping Up to the Plate

Quarter three is here, and Chad’s baseball riff is a pep-talk for the rest of 2025:

“The year’s not done yet. We’re just getting started… Get back up to the plate, call it out—that one’s going over the wall. Take that swing… Maybe you don’t hit it over the wall, but you got it in the outfield… Celebrate your win, then get back up to the plate.”

 

Why it matters: Whether you’re at 71 ¢ per lead or 14 ¢, whether your first advertiser paid $250 or $2,500, every swing teaches you something. Adjust the creative, change the offer, swing again.

Take-Home Challenge

This week, package the Poplink + Follow-up + Lead Snagger trio for one local business and price it like it’s worth at least $3,000. Then post your results in the community—win or learn, we all move forward together.

(Your future self is already cheering from the outfield.)

🔮 What to Expect Next Week or Soon

We closed this week with one unmistakable headline: Letterman now sells real estate.

The new Advertiser & Campaign Manager lets you upload three banner sizes, assign them to sections, and watch them rotate through  the web archive.

That single feature turns your publication into a storefront—ready for sponsors the moment you finish reading.

We're looking forward to: 

• Article Auto-Import – one switch to drop saved stories into your draft.
  
  

• Banner Placement on Article Pages – ads will expand beyond the Latest News section.
  
  

• Auto-Scheduling Beta – queue articles, contests, and social posts to publish themselves.

🖖 See you next week.

Real calls. Real updates. Zero guesswork.

-Brian

P.S. If you haven't been on one of Chad's weekly live calls yet, you should. They're packed with value and you can't beat this: they're free!

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