How to See Local Search Volume Directly Inside Letterman

Why do most local articles never get found by neighbors on Google?

Most articles stay hidden because they are written based on "hunches" rather than actual data about what people are typing into search bars.

Instead of guessing what your town wants to read, the Team has built a "digital bridge" that talks directly to Google’s data centers.

An API (Application Programming Interface) is essentially a secret phone line that lets two software programs share information instantly.

How does the new search data feature help you pick the perfect article topic?

The new Letterman feature shows you the search volume, difficulty, and trend for any keyword you want to rank for.

For example, you might find that while 500 people search for a specific restaurant name, 10,000 people are searching for "new restaurant in [City]."

Using this insight gives you the ability to pick the more popular phrase so ten times more people find your news.

Can you see your actual "Ranking Report Card" without leaving your dashboard?

Yes, the Team has finished an update that pulls your live ranking data directly into your Letterman screen.

Knowing exactly where you stand on the first page of Google gives you the power to show local business owners that you own the traffic in town.

This results in you being able to charge much more for your sponsor spots because you have professional proof of your success.