Titanium Times
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The 19-Cent "Code" & The "Stadium" Vision


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Titanium Times
Archives
The 19-Cent "Code" & The "Stadium" Vision

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Nov 10, 2025
🛠Titanium Times – Issue #28 (Week of November 3-7, 2025) |
Are You Building a List... Or a Stadium?
This was a big week.
What if you could build your newsletter list... for free?
We've got a 4-step "Groupon Model" that shows you exactly how to get your ad spend completely reimbursed. (You'll want to read this one.)
Then, what if one simple ad creative could change everything? One Entourage Mastermind member "cracked the code" with a simple AI "pencil drawing" that's getting 19-cent clicks. (We show you the ad and the strategy...)
And finally, what's our "lifeboat" now that Facebook is trying to sink our groups?
It all ties back to one massive idea.
🔥 Theme of the Week: Graduating from "list builder" to "stadium owner. |
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✅ The "Groupon Model": A 4-Step Plan to Fund Your Newsletter Ads
The #1 fear for publishers is ad spend. This article provides a complete 4-step blueprint to get your ad spend reimbursed from day one.
It's a strategy you can use before you even have a single advertiser. It involves finding local deals on Groupon, testing them on your Mintbird "Thank You" page, and using the click data to prove your value.
You can then approach the winning business and offer them a better deal (10-15% commission) than Groupon's 50-70%, creating a revenue stream that pays for your ads.
The technical setup in Mintbird is getting a massive "easy button." A new "Page Wizard" has been added to simplify the entire process.
After your page is built, the wizard will open and walk you, step-by-step, through connecting all the critical parts. It will ask you, "What product? What price? Which bump offers? What's your URL?"
It automates the entire setup, connecting your products, prices, and pixels in minutes instead of hours.
Delivering a complex funnel with multiple bump offers and upsells is now simple.
Mintbird has a new "Funnel Snippets" feature. Instead of confusing customers with 5-7 separate access emails, the system sends *one* smart email.
This email dynamically pulls in the "snippet" (a short blurb and access link) for *only* the specific products the customer purchased, creating a clean, professional experience. ✅ Cracking the Code: The "Pencil Drawing" Ad That Unlocked 19-Cent Clicks
This week, a Entourage Mastermind member "cracked the code" with a simple ad creative that's outperforming everything: an AI-generated "pencil drawing" of a local landmark.
This article explores why this ad works so well (it's a "pattern interrupt" and "hyper-local") and tells the story of Chad's own hilarious attempt to copy it (the AI added a bridge that doesn't exist in Summerlin).
The bigger lesson is learning to recognize when you've found a "method, strategy, secret, or formula," and how to use a tool like **Offermint** to immediately productize it into a sellable course or bump offer. |
A "Missing Piece" for Your Social Media Hub?We all have the "one link" problem.
I threw together my own URLFAM page in less than 5 mins to test this out.
Check out the URLFAM offer.
I wrote up a full breakdown of this strategy and how it could work. |
✅ Beyond the List: Why Your Newsletter is a Multi-Million Dollar "Digital Stadium"
This week's most important vision: stop thinking of your list as a "list" and start seeing it as a "Digital Stadium."
Chad shared a powerful epiphany that reframes your entire business. A physical stadium owner sells $75,000 banner ads to a half-interested, tourist-filled crowd.
You are building a stadium of 100% local subscribers: an asset that is more targeted, more valuable, and (as $1M and $5M newsletter sales have proven) highly sellable. ✅ The "Let It Go" Workflow: A 15-Minute Newsletter That Grows Your Other Lists
Are you spending 3-4 hours creating the "perfect" newsletter? It's time to "let it go."
We break down the new 15-minute workflow (four local articles, one food, one cause) that Conny is now using to get her newsletter done in 10 minutes.
The real magic isn't just saving time; it's the "Auto-Subscribe" feature. When you pull in articles from your other niche publications, Letterman automatically subscribes any reader who clicks, turning your main newsletter into a "feeder" that builds all your other lists for you, automatically. ✅ COMING SOON: The Letterman "Article Grabber" Chrome Extension
To make the "Let It Go" workflow even faster, a new tool is on the way. Chad has commissioned a Letterman Chrome Extension.
This tool will allow you to be on any webpage, click a button, and instantly "grab" the article's URL, images, and copy. It will then add this content to an "article queue" inside Letterman, ready for you to approve and publish. This eliminates 90% of the friction in content creation. |
✅ COMING SOON The "New Facebook": Course Sprout Messenger Rooms
As Facebook makes its groups less reliable, Course Sprout is becoming our "lifeboat."
The next major update is the "new Facebook". The team is actively building integrated **"Messenger Rooms"** directly inside Course Sprout.
This will give all our communities a private, secure, and fully-featured chat platform for strategy and support, moving us off Facebook's "rented land" and onto an asset we own. |
People ask for help in public every day - plumbers, vets, roofers, you name it. RHM teaches you how to find those posts fast, leave one short, useful reply, and route the click so you get credit for the referral. It’s neighborly, it’s organized, and you can keep your paid lead ads running and use RHM alongside them as another way to bring people in.
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✅ COMING SOON: "Rapid Builder" for Instant Email Workflows
Building email sequences in a drag-and-drop workflow editor can be slow. A new "Rapid Builder" is coming to Global Control.
Instead of dragging individual blocks for emails and timers, you'll use a simple form. You'll set your "From" info once, then simply paste in your subject, email, and timer (e.g., "1 day"), and click "Save & New" over and over.
When you're done, GC will automatically build the entire visual workflow for you. This will connect directly to Mintbird, allowing it to auto-create entire funnels in seconds. |
✅ Why We're Fleeing Facebook: The "Product-First" Future of the Titanium Ecosystem
Chad was very clear this week: Facebook is becoming a threat.
They are shutting down group functionality, auto-posting their own content in our groups, and most critically, removing Messenger for groups.
This article explains the "why" behind the entire Titanium development strategy. It details how the ecosystem (Course Sprout, Offermint, Mintbird) is being built as a "lifeboat": a self-sufficient platform where we own the community and control our business. ✅ BE AWARE: Facebook "Andromeda Update" is Raising Ad Costs
If you've seen your ad costs rise recently, you're not alone. The new "Andromeda Update" from Facebook is causing market-wide volatility.
This update is shifting focus away from pixels and toward server-side CAPI (which Mintbird already supports). It also heavily favors "Advantage+" (broad) targeting.
The Titanium ad team is aware of this and is actively testing new creatives (like the "pencil drawing") to keep lead costs low. |
🔥 Chad's Vision: Your Newsletter is a Multi-Million Dollar "Digital Stadium"
He had this epiphany at a local baseball game, realizing that a 10,000-subscriber list is a stadium-sized audience... but better. |
🔮 What to Expect This Week or Soon That’s a wrap on another massive week!
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🖖 See you next week. -Brian |
P.S. If you haven't been on one of Chad's weekly live calls yet, you should. They're packed with value and you can't beat this: they're free! 👉 Put a Button on It - Thursdays - 2pm PST
P.P.S. If you are interested in learning about Chad's Entourage Mastermind and The Greatest Offer of All Time - 👉 Check this out. Reply to this email with subject: Secret and I will send you a secret discount code. |